From: Mark Belmont
Date:

Dear Friend,

Ever since you were a little kid, people have probably been telling you that "looks don't matter."

They've told you that regardless of your appearance, you can still be happy with yourself... that your looks have nothing to do with confidence or success.

You may have heard that "you're beautiful on the inside, and that's all that matters."

Well, I hate to be the bearer of bad news, but...

Countless scientific studies have shown that your physical appearance has a massive impact on all areas of your life.

Again and again, it's been proven that good-looking people have...

	Better, more frequent sex
	Healthier relationships
	Lower divorce rates
	More prestigious careers
	Significantly higher incomes
	More close friends
	Busier social lives

Simply put, anyone blessed with natural good looks has an automatic advantage.

Of course, that also means that unnattractive and sometimes even "average" looking people are at a distinct disadvantage in all of these areas.

It's not fair, but it's reality...

In fact, they probably already are.

Even if you already look like David Beckham, you've probably lost out to someone better-looking at some point in your life.

Human beings are genetically hard-wired to gravitate towards attractive people.

It's a subconscious trait that we've inherited from our ancestors, after millions of years of evolution.

Why do you think big companies only use good-looking people in their advertisements? It's because they want you to associate their products with beautiful people.

Every day single of your life, people have judged you based on the way you look... and unless you happen to be blessed with stunningly good looks, that's not a good thing.

For guys like you and me, this is important information.

It means if you're not good-looking, beautiful women won't give you the time of day...

You'll get passed over for the best jobs...

You'll have more trouble making and maintaing friendships...

BUT... I've got some good news for you...

Just because you're not happy with the way you look right now doesn't mean you're screwed forever.

You can change the way you look.

You can finally strut through life with confidence.

You can finally be that guy who walks into the room and instantly becomes the center of attention.

You can finally be satisfied.

Everyone can unlock their hidden potential by using my secret techniques and following my step-by-step plan.

So, if you're ready to take control of your life...

if you're ready to finally conquer your unfavorable genetics and transform your appearance...

...then this is your lucky day. Keep reading, and you'll see why...

Excellent Resource, Very Helpful" "Mark's program is an excellent resource for any guy that wants to enhance his physical appearance. Although before I bought Mark's book I already considered myself fairly well off appearance wise, there are numerous enhances and additional things that he covers that I had never even thought of. In addition to this, the personalized support he provides through e-mail is very helpful. His responses are always very fast and informative. I highly recommend this to any guy that wants to enhance his appearance." Chuck M., Canada

"I'm Happier Than I've Ever Been" "There's really no two ways around it... your book is something that every man should own. I've learned a lot of great stuff from it, and I truly think it's had an impact on my life. After I read the book, I noticed that girls actually care about things like hygeine and fashion. Who knew? Anyway man, thanks again and if you've ever in Oklahoma let me know and I'll buy you a beer, because you are the man...!" Benjamin R., Oaklahoma City, OK

"I'm Getting Compliments On My Appearance" "What an eye opener!! Thank you so much Mark. I can now leave the house knowing that people aren't looking at me like I'm some sort of hideous beast... LOL! Right after I read your book I threw out more than half of my clothes, shaved off my nasty beard, and fixed my hair... getting compliments left and right now... THANK YOU!!!" Roy Robson, Leeds UK Email: roy_beer_guy(at)yahoo.co.uk

"Very Good Program" "hi ... i was not bad looking before, so i was not sure to buy the book.... but i was wrong at first, now i know this 'appearance transformation system' is a very good system for any man ... i have learned new things that i have not heard before. the big sections of the program on fitness and weightlifting are very good, better than other programs about just fitness." Rohit Bhatti India "Doubled My Self-Confidence" "...This book practically doubled my self-confidence overnight.... In particular I found Mark's personal email advice to be invaluable." Jason Lewis Gainesville, FL

Hi. My name is Mark Belmont. Over the past year and a half, I've been able to help thousands of men around the world make big improvements to the way they look.

I haven't always been so lucky.

Just a few short years ago, I was just another ugly dude wasting away in my parent's basement.

My confidence was down in the dumps, and no matter how may "pickup" books I read an how many "experts" gave me advice, I wasn't exactly getting laid a whole lot.

Late one night, sitting in mymom's basement, I submitted a photo of myself to HotOrNot.com -- you know, that website where you can rate people's "hotness" based on their photo -- and got a humbling score of 4 out of 10.

That pathetic score was the final straw. Enough was enough.

The next day, my mission began: I needed to find out what women found physically attractive and apply that to my own appearance.

At the time, I only had one person to turn to for advice: a childhood friend named Jennifer, now a smokin' hot advertising exec.

She had always been way out of my league, and I'd been in her 'friend zone' ever since we met.

...I started by asking her that simple question: What do women find physically attractive?"

She didn't talk about big muscles. She didn't talk about big name clothing brands or the latest and trendiest hairstyles. What she did say, however, was enough to spark my curiosity.

I decided to head down to the local college campus and poll more women. First, I cornered 10 reluctant ladies and asked them the same question: What do women find physically attractive?

Then I asked 50. Then 100.

I lost count around 100, but I definitely surveyed more than 200 girls over the course of a month.

Then I branched out to other age groups and cultures, asking all the women that same question.

When I finally ran out of women to ask, I compiled the results: A list of over one hundred physical traits that all women find Universally Attractive.

I was fascinated.

I dug deeper. I scoured the internet for articles pertaining to the information I discovered.

Not surprisingly, they all came to the same conclusion...

Once I'd identified what ladies find attractive in a man's appearance, I went out and talked to the experts:

	Fashion, Style & Wardrobe Consultants
	Estheticians & Beauticians
	Doctors, Dermatologists & Skin Care Experts
	Dentists & Orthodontists
	Hairstylists & Barbers
	Fitness & Fashion Models
	Fashion & Clothing Designers
	University Professors & Researchers

They all corrobrated what those women said, and helped me put these learnings into practice in my own appearance.

Then I started reading research papers that delved into the science of appearance, and one article in particular shocked me.

This particular article described the results of a long-term study conducted by scientists from around the world. They spent years comparing beautiful people with unattractive people.

Researchers concluded that good looking people are more successful in almost every aspect of life.

As I continued reading, I became more and more depressed. It quickly became obvious that my physical appearance was holding me back in all sorts of different ways.

If I wanted my life to take a serious turn in the right direction, I needed a complete makeover.

Transforming myself into a stud seemed like an impossible task at the time. To that point, I had always been considered the "ugly duckling."

You probably knew guys like me when you were in high school... I was that kid who happened to be sick every year on school photo day, and my yearbook photos were always replaced with "Photo Not Available".

Transforming my appearance became an obsession. I spent day and night researching, reading, and learning.

The more books I read and the more experts I spoke to, the more knowledge I acquired. I started to compile a list of little-known "appearance transformation" strategies...

I used myself as a guinea pig for all sorts of techniques designed to make a person better looking. Some failed miserably. Others had a drastic and immediate positive impact.

Dedicating so much time and effort into my person makeover was the best decision I've ever made. I started out as an insecure loser, and I ended up confident, successful, and happy.

And don't forget...

Because I was so obsessed with improving the way I looked, I took notes on everything I learned. Any time I read an article or spoke to an expert, I wrote down everything I could remember.

After two years of consulting with experts, conducting endless research, and turning myself into a human guinea pig, I had compiled a huge amount of information.

Other people began asking me for advice. They had seen how much my life had improved since I began improving my appearance, and they wanted in on all the little-known strategies I had collected.

One afternoon, I received an email from a guy I barely knew. Someone had told him that I knew a lot about topics like grooming, skin care and fashion. He sent me a list of questions.

That was the moment I realized there were millions of men around the world that would benefit from what I had learned...

I decided to compile all of my research and knowledge into a single, step-by-step system that would allow literally any man to transform his appearance.

After years of reading, researching, experimenting, and interviewing experts, I've put together a system of secret and little-known strategies that are guaranteed to improve your appearance.

This system begins with the best-selling book that one expert called the "appearance transformation bible"...

You can't find this kind of no-nonsense, easy-to-follow information anywhere else, at any price.

Don't believe me? Check out what these industry experts had to say about the program...

"Excellent Resource..." "Even very small improvements in a person's physical appearance can have a profound and lasting impact on their self-confidence and happiness. As a result, I believe Mark Belmont's program is an excellent resource for any man seeking to gain every possible advantage in life. I would not for a moment hesitate to recommend The Handsome Factor, and I have already done so on a number of occasions." Dr. James T Johnson, PhD (Castle College, UK) Psychology Professor & Appearance Studies Expert

"Never Met Anyone So Knowledgeable..." "I've been in the fashion and grooming industry for more than 10 years, and I've never run into anyone as knowledgeable as Mark. He really, really knows his stuff. As far as I'm concerned this program is basically a 'must-read' for the majority of men out there..." Sarah Weber, Fashion & Style Consultant Seattle, USA (Email: stweber(at)gmx.com)

"Double Your Confidence..." "As much as we may not want to admit it, physical appearance is the basis of sexual attraction. Being good-looking is a huge advantage for any single guy looking to get laid. That's why I recommend Mark's program to all of my students... If you put his methods into practice, your confidence will see a huge boost. Even if you're already a decent-looking guy, this program will take you to the next level." Derek Lamont, Author of "The Online Game" Seduction System Vancouver, Canada (Email: derek(at)onlinepickupsecrets.com)

"Excellent Program... Great Value" "Mark has put together an excellent system here... When you look though it, you can see that he really knows what he's talking about. He even includes a huge amount of info on fitness, muscle building, and fat loss... And it's all put together in a useful, simple format. Definitely great value ..." Mike Bowman, Fitness Author & Personal Trainer Buffalo, NY (Email: mike(at)musclegainguide.com)

Once You Crack Open This Book, You'll...

Page 19	Discover one of the key factors that separates inherently beautiful people from their less attractive counterparts. (Yes, this effects you!).
Pages 224-227	Find out how to go shopping and buy a bundle of great-looking clothes without breaking the bank. This will save you a fortune!
Pages 87-89	Discover what type of skin you have, and how it can make a huge difference to the way you care for your skin.
Pages 21-22	Find out why poor hygiene habits - especially the ones that you aren't aware of - will have a profound impact on the way people interact with you.
Pages 61-62	Learn how one $5.00 product will permanently change the way you view grooming and facial hair... and save you tons of time.
Pages 42-43	Find out the five things you absolutely must check before you ever leave the house. Trust me, if you haven't taken care of these, you're shooting yourself in the foot...
Pages 39-40	Learn how to choose a deodorant, because they're not all created equal... in fact, some are twice as effective as others. Are you buying the right one?
Pages 143-145	Find out how you can get perfectly straight teeth without braces. (I'm not kidding, this is totally possible and I'll explain how).
Pages 173-175	Discover why your current hairdresser might be preventing you from looking good (and how to replace them with a better one).
Page 41	If you're a smoker, discover groundbreaking ways to mask the scent and keep your bad habit a secret from strangers.
Pages 204-208	Learn the ten golden rules of fashion that you must never, ever break if you're serious about looking good.
Pages 44-45	Learn why women are subconsciously hard-wired to avoid men who don't have perfect hygiene (trust me, this one you'll really want to know).
Pages 159-162	See a list of foods you should avoid like the plague (you might be surprised to see what's on there). This list alone could help you burn a ton of excess body fat.
Pages 106-122	Learn the explosive secret to preventing acne. This is an absolute sure-fire system guaranteed to improve any man's skin.
Pages 48-57	Discover what women really think about chest and back hair - and how to make yourself look like a fitness model.
Pages 151-152	Discover how being overweight is working against you in so many ways - people are prejudiced against you simply because you're obese.
Pages 136-138	Learn about a secret way to safely and quickly remove moles and birth marks. They may be called "beauty marks" but they're anything but beautiful. Now is your chance to deal with them!
Pages 71-80	Discover the secret behind Ron Jeremy's success (hint: it wasn't his moustache) and how you can practically double your sex appeal just by using a hair trimmer...
Pages 80-86	Learn how to achieve the perfect shave. Yes, this is truly the one shave technique that will give you a super close, irritation-free shave every single time... (it'll have the ladies chasing after you)...
Pages 30-33	Learn how to cure bad breath once and for all (and no, it's not as simple as brushing your teeth twice a day... you have to eliminate the cause!).
Pages 90-96	Find out which four skin care products you absolutely must own and use - and why the rest are a complete waste of money.
Pages 164-167	Learn how you can lose weight, add muscle, and feel healthier with a weight training program that will only have you in a gym for three hours a week!
Pages 209-222	Learn how to assemble a quality wardrobe using step-by-step methods to shopping, fitting, and wearing clothes.
Pages 124-125	Discover natural, homeopathic methods of improving your skin tone and complexion.
Pages 148-150	Learn why almost every product that claims to "whiten" your teeth is a complete scam - and which ones actually work.
Pages 179-183	Find out the one thing you simply must take into account when choosing a hair style. (This one thing will make or break your look!).
Page 154	Learn how you can lose weight while eating just as much food as you already are! (They don't tell you this in those expensive diet programs).
Pages 193-199	Learn which hairstyles never go out of style and which ones you should avoid at all cost. (With lots of pictures to help you choose one...).
Pages 209-222	Learn to wear clothing that hides any flaws in your body. Whether you're overweight, short, skinny... you name it, there's a style of clothing that works best for you.
	...And Much, Much More!

I could list off hundreds of other things you'll learn in my book, but instead I'll share with you a few more of the emails and pictures I've been receiving from men who have successfully used my program...

"Thanks Very Much!" "Hey Mark ... I really liked your book. I bought it but did not know what to expect at all, but when I downloaded it I was very happy. It is easy to read (even for me when I don't speak English well). You can put this on your website... I liked it that much so I am OK to say it to all men who visit your site. Thanks very much for all the tips!" Lars Jørgensen Oslo, Norway

"A Book Every Man Should Own" "There's really no two ways around it... your book is something that every man should own. I've learned a lot of great stuff from it, and I truly think it's had an impact on my life. After I read the book, I noticed that girls actually care about things like hygeine and fashion. Who knew? Anyway man, thanks again and if you've ever in Oklahoma let me know and I'll buy you a beer, because you are the man...!" David Bekkers, Holland Email: Bekkers1964(at)gmail.com "Extremely Helpful Program" "This book has been extremely helpful ... Most importantly, I'd say the program gave me confidence. I knew that I didn't look like a complete nerd anymore, and that helped me become way more social and outgoing. I definitely recommend it to all the other guys out there who might be even the slightest bit unhappy with their appearance." Randy Michaels, Newark NJ Email: RandyMichaels007(at)gmail.com

As you can see, the book alone contains all the step-by-step instructions you need to transform your appearance, but...

The first edition of the program was a huge success, but I've since improved and expanded the system even further.

The second edition is a completely comprehensive program that will walk you through all of your questions.

Best of all, this new system includes personal email coaching.

That's right... I'll be there to personally help you through your appearance transformation and answer any of your questions... but I'll explain more about that below.

For now, let's take a look at the complete program...

So not only do you get the 241-page ebook, but the program also includes an audio course, personal coaching, and free premium updates.

If I stopped here, and my program offered only the four components I just described, it would still be extremely effective.

But I'm not done yet. I'm also going to include three more exclusive, info-packed bonus components!

As I mentioned earlier, this is the most thorough and comprehensive appearance transformation program available anywhere(it's also the most affordable, but I'll get to that in a second).

Yes... you read that correctly... look at this:

	"You're Protected By A 60-Day, No Questions Asked, 100% Money Back Guarantee" That means you can try the program for 8 weeks... completely risk-free.

At this point, you might be asking yourself, "what if this is a scam, and Mark doesn't actually honor my request for a refund"?

I understand why you might be skeptical, but you don't need to worry. That's because your order will be processed by ClickBank.com, the world's largest and most trusted digital products retailer.

ClickBank has its own money-back guarantee, so in the extremely unlikely event you can't get a hold of me to ask for a refund, you're still protected by ClickBank.

See? I wasn't kidding when I said "completely risk-free"!

Hold on, we're almost there, I'll tell you in a moment (trust me, it'll be less than you think).

First, though, think about how much it's worth.

Can you put a price on self-confidence? How much is that worth? A million dollars?

Can you put a price on attracting beautiful women? What if this program allows you seduce the woman of your dreams?

Or maybe this program lands you a new job... That could be worth tens of thousands of dollars every year in salary.

More important, how much is happiness worth to you? If you follow the simple steps outlined in my program, you'll be looking great and you'll almost certainly be happier than you ever have been before.

How can you put a price on that?

Some people spend hundreds of thousands of dollars on cosmetic surgery. Others spend bucket loads of money on so-called "magic pills".

Some people choose to hire a fashion consultant for up to $200 an hour. Some people go to salons and estheticians and drop huge wads of cash.

Some desperate men spend hundreds every year on ad-filled magazines. Some go out to the store and buy the most expensive clothes - and they still don't look good!

Tons of people waste their hard-earned money on the latest trends or fads in skin care, buying gimmicky products sold on infomercials.

What do these people have in common? They're all wasting their money!

Given all this, you're probably thinking that my program is going to cost you a fortune. It's not.

Yeah, I could probably charge $500 for my program, and it would definitely be worth that much.

But I'm not going to charge $500.

How about $300? That's the same as about two hours with a mediocre style consultant.

Forget about it. In fact, I'm not even going to charge you $100.

Not even close.

That comes to a grand total of $316.06...

...and at that price, it's still worth every penny. But like I said, I'm not even going to charge you $100 for this program...

It's not even going to cost you as much as a new pair of jeans, or even a subscription to a top fashion or men's magazine.

Everything you see above...

The entire Handsome Factor program, plus the bonus items...

For just $1. No, that isn't an error.

I am absolutely, 100% confident that you are going to see fantastic results from The Handsome Factor system that I'm willing to let you try the program out for 21 days for just $1. After 21 days, if you like our system, you will be billed with the remaining $47. Cancel at any time.

I know this program works. It's worked for thousands of men around the world, and it has the potential to change your life.

BUT... With all the junk for sale on the internet these days, I know you might still be skeptical. That's fair.

You truly have absolutely nothing to lose... and everything to gain!

Choice #1: You can leave this website and continue being unhappy with your appearance.

You can walk out the house every day feeling insecure. You can continue to fail miserably in your encounters with women. You can allow your appearance to hold you back from success in your relationships and career.

OR....

Choice #2: You can try out The Handsome Factor program completely risk-free...

...and within the next 5 minutes, you can begin your own appearance transformation. You can learn hundreds of little-known tips and straegies designed to improve your appearance and skyrocket your confidence...

...your improved looks will improve your sex life, expand your social circle, and build a better career.

...so which option sounds more appealing?

Scroll down the page and click the "Add To Cart" button.

You'll be taken to a secure order form handled by www.ClickBank.com, an online retailer that uses the most advanced security and anti-fraud features in the world. Because they process so many transactions every single day, security is ClickBank's #1 priority.

If for some reason you feel that this program isn't right for you, simply fire me an e-mail and I'll refund you your $1. And even if after 21 days you hate my program, I'll refund you your $47. It's a no-lose situation.

If you run into any problems whatsoever, my support team is always available to assist you.

Remember: You can enjoy the products on your computer, or you can print them off and read them on the go. You can burn the book and audio course to CD, or take them with you on your iPod or mobile device.

No physical products will be shipped to you. By avoiding hardcover books and CD's, all the books are available immediately after you order... so you're only minutes away from getting started.

ClickBank operates online 24 hours a day, meaning you can even order at 3 in the morning.

All of the books are available in PDF format, and the audio course is separated into three MP3 files. Both of them are certified virus-free and work with both MAC and PC computers.